Mercato was built with all the small details in mind. We empower grocers with easy-to-use marketing, e-commerce, and service tools that result in seamless online ordering and delivery. We aren’t just a tech company who stumbled into groceries – we’re a grocery company that builds tech to help grocers sell more and stay in business. Instead of third-party shoppers, every order is handpicked directly from the store. Our merchants have some of the best locally sourced ingredients, and our mission is to help more people experience them. We believe food is more than just nourishment for your body. It’s an opportunity to take quality, fresh ingredients and turn them into something bigger. To us, every meal is a moment.
Mercato, we have deep roots in food craftsmanship. Our CEO Bobby Brannigan grew up in his father’s butcher shop in Brooklyn where he learned firsthand the complex logistics of running a grocery store. After starting and selling an $85M tech company in his college dorm room, Bobby went back to his roots to help his dad get his grocery store online. That’s when he realized the challenge modern grocers face: creating a consistent online experience to match in-store.